In the movie City Slickers, Curly (played by Jack Palance) tells Mitch Robbins (played by Billy Crystal) that he has to find the “One” thing. The dialogue goes as follows: Curly: One thing. Just one thing. You stick to that and the rest don’t mean [nothin’]. Mitch: But, what is the “one thing?” Curly: [smiles] [...]

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Often I am asked how does one go about getting reviews for a novel. Most authors I have met over the years have been under the impression that the only valid reviews are found in the newspaper or in a trade periodical. While such reviews can be a feather in an author’s cap, particularly if [...]

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*The succeeding article is about Cost efficient book marketing, Book Marketing Strategies, Inexpensive marketing techniques, Economical book marketing and many other useful tips about book marketing. A recession-proof marketing strategy is characterized by the sustainability of the book marketing plan through these uncertain recession times and well into economic growth and betterment in the near [...]

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*The succeeding article is about Marketing Self Published Books, Profitable Book Marketing, Book Marketing Strategies, and many other useful tips about online book marketing. Whether you are an upstart author or a self published author, an efficient book marketing plan in these times of economic recession need not be expensive if you just know your [...]

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